
Reflo x Dubai Fitness Challenge 2025
Reflo, the sustainable performancewear brand redefining the future of sports apparel, is proud to be the Authorised Kit Licensee, Partner and Merchandise Provider for the Dubai Fitness Challenge 2025.

WHY DFC IS IMPORTANT TO REFLO
Partnering with the Dubai Fitness Challenge as the authorised kit licensee and merchandise provider is a huge full-circle moment for not only Reflo, but for ourselves as Dubai-based founders. As a brand proudly rooted in Dubai, it’s a real privilege to play a part in one of the city’s most inspiring community initiatives.
The DFC embodies everything we stand for in movement, motivation, and making better choices for both people and the planet. This partnership gives us the opportunity to showcase our sustainable performancewear to a passionate and active audience, and to celebrate the city that shaped who we are.
WHERE TO FIND US
Heading to the fitness challenge in Dubai throughout November? You can shop the limited edition Reflo range in the merchandise store in the Registration Tent at Kite Beach or in the Partner Booth in Zabeel Park.
Our Reflo team will be on the ground to help you get fully kitted out with everything you need for your 30x30!

































































