We are a start-up that has achieved great things in a very short space of time and this role represents an opportunity to join us as we set out to become the most sustainable sports brand in the world.
Having signed multi-year international collaborations in many sports, as well as onboarding Harry Kane as our first global ambassador and investor, Reflo is on-track to be the first household name sportswear brand known for sustainability and performance.
Our goals are monumental and go beyond selling a lot of gear - we aim to plant 1 million trees and recycle over 5 million plastic bottles in our first 5 years. That is something we can all be proud of.
We take pride in our working environment, we boast that our external partners are treated well, therefore our internal environment should echo that. We have created awesome initiatives to ensure everyone loves working at Reflo (such as birthdays off, gym membership, a set number of “duvet days”, and please ask us about “The Dream Machine”).
Our team embrace a “roll your sleeves up” attitude, where people get creative, put their hands up to learn new skills and take ownership to help drive us towards our goals.
Position Overview: The Partnerships Activation Lead will sit within the marketing team, reporting into the Marketing Director, while also working closely with the Partnership sales team. They will be responsible for managing and executing marketing activation strategies for the range of Reflo’s commercial partners, across football, golf, motorsport and many more. This role involves working closely with partner marketing and sales teams to build out and nurture strong relationships as well as developing and implementing joint marketing initiatives, ensuring both brands are represented in the most engaging and interesting way possible. The ideal candidate will have a strong background in partnership marketing, excellent communication skills, and a proven ability to manage multiple projects simultaneously.
Key Responsibilities:
Partner Relationship Management:
- Develop and maintain strong relationships with existing and potential partners.
- Serve as the primary point of contact for partners, working with the wider internal and external teams to manage planning, execution and evaluation.
- Lead, document and manage a calendar of regular check in’s across multiple partners.
Activation Strategy Development:
- Collaborate with the Reflo marketing team to develop partnership activation strategies that align with companies objectives.
- Identify opportunities for co-branded marketing initiatives, campaigns, and events.
- Create and manage activation plans, timelines, and budgets.
Event & Campaign Execution and Management:
- Coordinate and execute partnership activation initiatives, including digital campaigns, events, and seasonal content launches.
- Ensure all partner activities are aligned with both our partner and our own brand guidelines.
Content Creation and Collaboration:
- Work with the content and creative teams to develop marketing materials for partnership activities.
- Ensure consistency and quality of all partner-related communications and content.
Reporting and Analysis:
- Monitor and analyze the performance of partnership activities, providing insights and recommendations for possible improvements.
- Analyze data to measure the effectiveness of partnerships and provide actionable insights and performance reports.
A little about the ideal candidate:
Qualifications:
- Bachelor’s degree in Marketing, Business, Communications, or a related field.
- 3-5 years of experience in partnership marketing, account management, or a related role.
- Proven track record of successfully managing and executing partnership activation initiatives.
- Excellent written and verbal communication skills, with a knack for storytelling and brand narrative.
- Creative thinker with a passion for sustainability, sports, and visual storytelling.
- Highly organized with strong project management skills and the ability to multitask and prioritize in a fast-paced, start-up environment.
- Ability to work independently and collaboratively in a team environment. A creative person with a proactive and problem solving mindset.
- A passion for sports and sustainability is a big advantage.
THAT’S NOT MY JOB
At Reflo we all roll up our sleeves and support the people around us to ensure we achieve our collective goals;
- Offer support and assistance to the wider team and all departments when required.
- Provide input and feedback on company-wide process improvements and workflow optimisations.
- Assist in problem solving of unforeseen challenges during peak periods.
- Share knowledge and expertise with colleagues, contributing to a culture of continuous learning and skill development within the team.
- Embrace a proactive and solution-oriented mindset, actively seeking ways to contribute positively to the overall success of the team and company.
- Support in the development of the sustainability mission across all areas of the business.
So what's next?
If this role sounds of in interest, then please drop us an introduction email and your CV over to support@reflo.com
